Coke on its new way of sustainability-by- Naseem Sheikh
Marine plastic is malediction now a days causing many health and environmental hazards difficult and v. expensive to recycle especially for poor nation countries. Appreciations to a revolutionary new process made possible by Coca-Cola, this set-back may become a thing of the past. The company – in partnership with Ioniqa Technologies, Indorama Ventures and Mares Circulares (Circular Seas) – has already made 300 prototype bottles from 26% recycled marine plastic – retrieved from the Mediterranean Sea and beaches – which was formerly considered impracticable, low-quality marine waste plastic. The unrecyclable plastic was successfully upcycled into high-quality plastic by using this innovative new technology! Coca-Cola states this could be the future of packaging. A Greenpeace report from 2018 showed how Coca-Cola was found to be the world’s largest corporate plastic polluter. The report detailed a survey of 239 clean-ups in 42 countries across six continents, in which volunteers coll...